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Our latest thoughts about the world of Social Business, Social Selling & Employee Advocacy

 

Creating Social Business That Benefits Employees and Brand

Creating Social Business That Benefits Employees and Brand

As an organisation, putting your employees in front of your brand is the most authentic way to conduct your marketing. Authenticity is key to...

What Is Employee Persona? Tribal Impact Explains

What Is Employee Persona? Tribal Impact Explains

When considering how best to implement an employee advocacy program, organisations can look at several aspects of the people with whom they want...

Which Department Should Own the Employee Advocacy Program?

Which Department Should Own the Employee Advocacy Program?

When an employee advocacy program is launched, its departmental ownership can create problems. It could be owned by a variety of departments,...

Lessons From Amazon: Why Employee Advocacy Needs Authenticity

Lessons From Amazon: Why Employee Advocacy Needs Authenticity

Guest blog by Alex Bourgeois

Ahead of the holiday season where thousands of hires will be necessary to cope with the Christmas orders, Amazon...

4 Tips to Improve Employee Communication in the Workplace

4 Tips to Improve Employee Communication in the Workplace

According to Gallup, 74% of employees feel that they’re missing out on company information and news and other research suggests that only four in...

Why HR Must Transform Talent Acquisition for the Digital Age

Why HR Must Transform Talent Acquisition for the Digital Age

Guest blog by Sarah Duggan

Our digital age is changing the way we do business in so many ways: how we engage with prospects, how we build...

Who Doesn't Love A Monday?

Who Doesn't Love A Monday?

I had a brief but wonderful chat with a guy today who leads a fascinating business called Loving Monday. I felt so inspired by the conversation...

My Social Business Predictions for 2017

My Social Business Predictions for 2017

Happy new year! After a ‘social free’ couple of weeks off with my family I’ve had the time to totally unwind and re-calibrate ready for the new...

6 Ways Businesses Can Adopt A Growth Mindset Culture

6 Ways Businesses Can Adopt A Growth Mindset Culture

Growth mindset culture is one of those intangible aspects of business. Growth cannot easily be 'managed' but left without direction, can leave...

Turning Employee Advocacy On Its Head

Turning Employee Advocacy On Its Head

For businesses stepping into employee advocacy for the first time, the temptation to command and control the content will be irresistible.   After...

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