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Our latest thoughts about the world of Social Business, Social Selling & Employee Advocacy

 

How To Measure B2B Social Selling Performance

How To Measure B2B Social Selling Performance

At Tribal Impact, we’re focused on driving value from social interactions. Whether that’s better engagement, bigger sales or greater social...

4 Employee Advocacy KPIs You Need to Know & Measure

4 Employee Advocacy KPIs You Need to Know & Measure

Whether you’re already experts or just looking to implement an employee advocacy program, you’ll need to prove its value at some point in order...

Social Selling: Testing Social Outreach for Optimum ROI with Matt Nixon

Social Selling: Testing Social Outreach for Optimum ROI with Matt Nixon

Matt Nixon is a Customer Account Executive for SAP America. We spoke to him about his approach to Social Selling, the best ways to leverage Sales...

4 Ways to Improve Sales and Marketing Alignment with Social Selling

4 Ways to Improve Sales and Marketing Alignment with Social Selling

According to LinkedIn,Social Selling is about leveraging your social network to find the right prospects, build trusted relationships, and...

7 Reasons Why Employee Generated Content Will Boost Growth

7 Reasons Why Employee Generated Content Will Boost Growth

Digital transformation has completely changed the B2B buyer journey. With 70% of adults trusting the recommendations of their peers and networks...

Social Media ROI: Measuring Success and Effectiveness

Social Media ROI: Measuring Success and Effectiveness

When it comes to B2B campaigns, measuring return on investment is one of the main challenges for any digital marketer. Social media campaigns are n

6 Top Tips to Increase Brand Awareness with Employee Advocacy

6 Top Tips to Increase Brand Awareness with Employee Advocacy

The concept of marketing a business has always been evolutionary. Market trends, current affairs, communication styles, even channels are always...

A Day In The Life Of An Employee Advocacy Admin

A Day In The Life Of An Employee Advocacy Admin

At Tribal Impact, we have a philosophy that to successfully activate employees on social media they need three things to support them. The first...

Random Acts Of MDF:  Time To Modernise Channel Marketing?

Random Acts Of MDF:  Time To Modernise Channel Marketing?

Building a partner eco-system is undoubtedly an effective way to scale a business.  It increases market reach whilst at the same time creating...

What GDPR Compliance Means for Selling on Social Media

What GDPR Compliance Means for Selling on Social Media

Now the hype is over and GDPR is the new normal, what can we gain from the benefit of hindsight? Perhaps, that anticipation is always a little...

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