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    6 month program | 12 month program

    Be at the heart of conversations to influence the buyer journey

    Acting upon insights is where the value really happens. 

    Lead content and conversations, don’t follow.

    Harness the power of agile content that’s inspired by events and trending topics. Get the edge by being the first to create opinion and thought leadership in a timely fashion.

    Deepen trust with personalisation at a B2C level

    B2B customers expect the same experience they receive in B2C. Stay on top of the latest insights and trends and connect it to employee-generated content that meets the conversations in your buyers’ heads.

    Discover your buyer’s secret social hang-outs

    Not all B2B conversations happen on LinkedIn. Places like Twitter, Reddit, & forums are influential too. Ensure your experts engage in the conversations where and when they’re happening.

    70% of B2B buyers ranked “relevant content that speaks directly to our company” as “very important”. 

    Source: Demand Gen’s B2B report 2019

     

    Social listening powered by the AI-powered Talkwalker tool & human expertise

    Social listening that goes far beyond keeping a finger on the pulse of brand and competitor social media mentions. 

    AI-powered connections 

    Billions of social, traditional and digital conversations connected by clusters the human eye can’t see. 

    All content feeds in one place 

    No more Feedly, Google Alerts, forum updates and newsletters. Get shareable content from all the sources you ever turn to.

    Expert input for powerful AI 

    Machine-learning needs human input before it can learn. We know how to set up and tweak the tool so it does so.   

    Discover hidden influences  

    We identify the places, trends, topics and people that influence what your customers think and buy. 

    Compare sentiment & impact 

    See how your brand’s social efforts and mentions compare with your competitor’s for impact and positive-negative sentiment. 

    Agile strategy guidance 

    Insights are only powerful when you know how to act on them. We show you how to do so. 

    Here’s Everything You’ll Want to Know  

    We believe you should be able to decide for yourself whether we’re a good fit for your needs without having to pick up the phone. (Although we’re always happy to chat.)  

    Ideal For Organisations That:  

    • Want to understand the wider trends and insights around conversations they should participate in  
    • Need to create more agile and relevant content for their buyer personas  
    • Want to engage their technical experts in relevant conversations on social media  
    • Want to deepen trust with buyers by creating more personalised content 

    "98% of reps with 5,000 or more LinkedIn contacts reach or surpass their sales quotas, versus just 52% of those with fewer than 250 contacts".

    Source:  The Sales Benchmark Index

    Pricing & Delivery Options

    6 Months
    £ 4,000 /per month

    Expected Outcomes

     

    • Pro-active alerts at mentions of your brand and competitor brands on social media
    • Monthly performance reports benchmarking your brand against competitor brands
    • Conversation analysis each month to analyse trends, themes and topics influencing your buyers - and overall brand sentiment
    • Suggested strategies for optimising your content strategy and responding to themes/topics

    12+ Months
    £ 3,200 /per month

    Expected Outcomes

     

    • Pro-active alerts at mentions of your brand and competitor brands on social media
    • Monthly performance reports benchmarking your brand against competitor brands
    • Conversation analysis each month to analyse trends, themes and topics influencing your buyers - and overall brand sentiment
    • Suggested strategies for optimising your content strategy and responding to themes/topics

    Begin connecting your experts and content to real-time conversations for greater impact