Getting employees active on social media starts with building their confidence through knowledge of best practices. However, enabling effective and coherent learning experience across multiple departments, functions and even regions can be challenging. We’ve created these modules to help you rapidly and efficiently scale the process by using bitesize eLearning modules, matched with each user’s learning needs and available on demand on any device.

Our Approach To Learning

Based on our experience, we know that employees start from different places when it comes to becoming more active on social media. Some will already be sharing content they find interesting, maybe even engaging with industry influencers whilst others stay well away from social in a professional capacity through fear of getting it wrong. Employees’ experiences and knowledge are not all going to be the same, so why should they all learn the same content?

Using our Social Business Maturity Model or your Employee Advocacy data, we can map employees based on the extent to which they network and how digitally active they are with their brand.  This information is then analysed to match specific eModules with specific learners and ensure that only relevant ones are being served. This keeps learners engaged and the time spent on training is used much more efficiently.