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The Social Impact Program

A scalable, blended, social enablement program for your entire workforce. Ideal for organisations that want to enable their tribe to confidently use social media for brand advocacy & social selling.

Social Impact Program Blended Learning

Scalable Social Media Training For Employee Advocacy & Social Selling Programs

Match Learning Preferences

Having an employee social media training program that is flexible enough to support different learning preferences is essential.   Our program includes 1-2-1 coaching, eLearning modules, live webinars, tailored workshops or a blend of each.

Scalable & Up-To-Date

Our Social Impact Program was born out of training thousands of employees.  We recognise that companies need a scalable, repeatable and current social media curriculum to support long-term social business goals.

Learning The Fun Way

Our program is built around a logical learning journey that takes employees from ‘social zero’ to ‘social hero’.  Each course is made up of short, interactive, scenario-based lessons, making the experience engaging for learners but most importantly fun.

Every Employee Can Influence A Buyer

Modern buyers are changing substantially faster than sales organisations are adapting.  Modern buyers are looking elsewhere to solve their business problems with less than a quarter (23%) of buyers selecting vendor salespeople as a top three resource to solve business problems.  Instead they are turning to trust networks and peers for insight. 

By activating your entire organisation to be part of buyer conversations on social media you increase your reach, influence and ability to engage earlier in the buyer journey.  Understand that not all of your employees will want to participate.  In our experience approximately 10-40% of your organisation will participate in some way.  Recognise the role that they have within the organisation and build a program to best match their needs - example below.


Social Media Business Training For B2B and B2C - Tribal Impact-1

 SocialImpact Quiz (Enterprise)
SocialPractitioner Course
SocialApprentice Course
SocialExpert
Course
SocialMaster
Course

Enterprise Social Impact Quiz:

Typically, the program will start with employees completing a 10-minute online quiz that will help them to understand their current social impact.  This quiz can also be used to identify the employees that are most interested in social business training and establish a benchmark which progress can be measured against.

Learn more about the Enterprise Social Impact Quiz

SocialPractitioner Course:

Social media has transformed the way your employees use the internet. It connects people around conversations and common interests.  But, with all good things come risks and these risks are at their greatest when people aren’t aware of them or able to recognise them.  Make sure your workforce understands the implications and impact of their social behaviour on their own brand and the company brand.

Learn more about the SocialPractitioner Course

SocialApprentice Course:

Social media is a noisy place to be unless you know what you’re trying to achieve.  This course has been designed to take employees through a step-by-step approach to building their professional identity online.   Primarily focused on LinkedIn, this course will help your employees build the right foundation for social business success.

Learn more about the SocialApprentice Course

SocialExpert Course:

This course will introduce your employees to other tools, including Twitter, and help them efficiently use their time on social media to engage and share their expertise with their network.  Ideal for social sellers that need to stay front-of-mind with their prospects and customers.

Learn more about the SocialExpert Course

SocialMaster Course:

This full day instructor led course will transition your employees social brand from one of reputation to one of influence through content creation.  Ideal for subject matter experts and consultants who have the potential to differentiate the company brand by sharing their expertise and knowledge online.

Learn more about the SocialMaster Course

SocialMaster Course: