If you're at the start of your advocacy journey, this might just be the service for you. We support businesses throughout the whole cycle - from assessing which tool is right for their business to communicating the launch internally plus everything in between.
The Employee Advocacy Launch Program is a 6-month structured set of activities to hand-hold you through the process of setting objectives, launching a tool and engaging your employees to use it.
Our Social Business Enablers are experienced at launching, optimising and running social advocacy programs. We can help you architect your user framework and content, train your content curators to find/optimise content and enable employees to confidently optimise their profiles and build their credibility online.
We also know our way around all of the key employee advocacy tools including Dynamic Signal, Hootsuite Amplify, LinkedIn Elevate, Sociabble, Smarp and PostBeyond - you're in safe hands!
Agree advocacy objectives - how will you measure impact against your goals?
Establish launch timelines
Review tool architecture - content categories, role definitions, user groups, reporting and training requirements
Enterprise Social Impact Quiz:
Social Practitioner eLearning Course:
Employee Communication Plan:
- Intro webinar/workshop - why build your professional brand on social media and how to use the employee advocacy platform
- Host Social Impact training Workshops/Webinars (additional workshops/webinars can be added on at extra cost)
- Review advocacy tool analytics for first month - look at key analytics including...