<img height="1" width="1" style="display:none;" alt="" src="https://dc.ads.linkedin.com/collect/?pid=396945&amp;fmt=gif">

The B2B Trust Consultancy that Unlocks Your Human Edge.

The most trusted businesses in the world will be built by people, not algorithms. That's not an aspiration. It's what the data tells us, what our clients have proven, and what a decade of working at the frontier of building trust through employee advocacy and influence systems has made undeniable.

We believe human credibility is still the most underleveraged growth asset in B2B. In an era of AI driven content the expertise, relationships and authentic voices of your people have never been more valuable or powerful. Reaching buyers, deepening client trust and attracting talent in ways no brand channel can replicate.

The businesses that build a system for unlocking it will outgrow the ones that don't. That's why we exist.

A decade in the market.

Ten years of specialist B2B employee advocacy and influence experience at scale, across sectors, with the results to show for it.

Deep specialist expertise.

This is our only focus. Not a service we added. The depth of our specialism shows in every programme we design and every result we deliver.

Proprietary data and frameworks.

From Trust Capital Audits to Impact Reporting Dashboards we track progress in the language of revenue, not reach.

Proven commercial outcomes.

6x reach for a global biopharma. €1.1M pipeline for a global IT hardware provider. 26% pipeline growth for a global software company.

Pillar 1:

Programme Design & Implementation.

Build advocacy that lasts – not one that quietly disappears.

Most advocacy programmes fail not because the idea is wrong, but because they were never built to last. No clear strategy, no structured rollout, no way to prove it’s working. We design KPI-aligned programmes built around your business objectives from day one with the frameworks, roadmap and adoption structures that make it land across the organisation, not just with the early adopters.

How we help:

  • KPI-aligned employee advocacy strategy connected to pipeline, revenue and talent goals
  • Trust Capital Audit and social maturity benchmarking
  • Structured rollout and adoption frameworks
  • A clear roadmap that gives you and your leadership confidence in the investment