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Social C-Suite

Learn how a socially active C-suite can increase brand recognition, employee engagement and trust from the public.

Companies with active leaders are perceived 23% more positively than those with inactive leaders.

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With trust in brands at an all time low, now is the time to engage the C-suite to embrace social business.

However, according to Hootsuite research (2017) - Nearly 70% of executives still believe it’s risky to participate on social media. 

This eBook is designed to help you open up the conversation about social leadership and engage your C-suite in social activity through the following chapters:

  • Why the C-suite needs to take social media seriously
  • Why it's time to get your C-suite active on social media
  • What stops leaders from being social and how to counter these objections
  • What is a social executive?
  • Benefits of social leadership
  • Characteristics of social executives
  • What is a social leadership program?
  • Why build a social leadership program?
  • How to build an optimised LinkedIn profile
  • 5 examples of social leaders

Related Resource:

Practical Workbook to Help You Activate Your Employees

Our Employee Activation solution will help you extend your brand reach by empowering your employees with the digital skills and confidence to become your most trusted ambassadors on social media.

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Tribal Impact’s employee advocacy expertise shone through from first meeting through to launch of a successful trial and then onwards into the preparation of a detailed business case.

We trusted Tribal Impact’s approach and achieved excellent results faster than expected. Our training programme’s success and continued growth is because we have Tribal Impact on our team. We could not have wished for a better partner.

Andy Hooper, Senior Digital Marketing Manager

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Related Solution:

Learn how to activate your employees and reduce risk

Our Employee Activation solution will help you extend your brand reach by empowering your employees with the digital skills and confidence to become your most trusted ambassadors on social media.

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