Digital Activation Benchmarking Report

Build a business case that your leadership team will support and a baseline for moving forward by benchmarking your organisations maturity against your industry

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Tribal-Impact-Digital-Activation-Benchmarking-Report-Comparison

How does your employee social media activity compare to the rest of your industry?

This program is ideal if you...

Can’t convince leaders to make social media a business priority
Need to build a business case to scale your enablement program
Have no time to research how you benchmark against competitors
Are unable to access the insights you need to create recommendations
Have no baseline activity data to show your program success against

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Quote - Green Circle

As a data company, we needed our Social Selling pilot to be built on the foundations of data and insight. The training and workshops delivered by Tribal Impact changed the behaviours of our sales teams from search to building prospects and engagement opportunities. Those that experienced the training generated 52% more opportunities and 61% more pipeline.

Sally Jacobs - Head of Social Media

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Want to optimise your LinkedIn Sales Navigator license spend? Ready to scale your program to more people?

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Build a social business case, with no mention of ‘engagements’ or ‘clicks’

Create an investment case for your leadership team backed by data, insights and industry experience. Our 4-week service will result in a report that you can circulate internally to raise awareness and drive your business case for holistic digital activation.

We conduct four types of reports including leadership benchmarking, sales benchmarking, employee influencer benchmarking and employee benchmarking.

Onboarding and requirements call

Data gathering, analysis and insights

Report creation, delivery and presentation call

Data driven insights to elevate your digital business case

Use the report to circulate your vision and ambition internally
Elevate social media as a priority for your leaders and organisation
Build a strategy based on our recommendations and experience
Set and communicate measurable goals for growth
Raise overall SSI performance and coach levels of your sales team

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Tribal-Impact-Digital-Activation-Benchmarking-Report-Insights

Who Will Benefit?

This program is ideal if your sales teams are already active on LinkedIn but you need to accelerate impact and scale.

For this service, we typically engage with roles such as:

Global social media strategy
Digital communications
Influencer marketing
Employer branding
Learning and development
Talent acquisition and recruitment

“44% of CMOs say that they haven’t been able to measure the impact of social media on their business and 36% of CMOs say they have a qualitative sense of its impact, but they haven’t been able to translate that into solid figures.

Source:MDG Advertising