|
We've created this eBook to help those looking to align sales and marketing, including practical steps you can take to get started on alignment, right away.
|
|
|
|
|
|
Embrace smarketing through sales and marketing alignment. Read three reasons why your company will do better when these two teams are aligned.
|
|
|
|
|
|
Check out these 9 no-nonsense statistics that will compel you to align your sales and marketing teams—starting right now!
|
|
|
|
|
|
B2B marketers are broadening their scope beyond demand gen, to pipeline & deal closure. So who should align to who when it comes to sales & marketing?
|
|
|
|
|
|
During times of uncertainty, Marketing and Sales Alignment is More Important Than Ever.
|
|
|
|
|
|
Sales + marketing = love-hate relationship...but the sum is more than their parts. Learn 8 ways these functions can deliver massive ROI together.
|
|
|
|
|
|
In the age of information abundance, many B2B sales and marketing teams are struggling to evolve. Read this report for unique insights on why sales and marketing alignment is more important than ever.
|
|
|
|
|
|
Sales & marketing alignment is fast becoming one of the main focus areas for organisations - we’ve brought together the most interesting statistics for you
|
|
|
|
|
|
Misalignment between sales and marketing technologies and processes costs B2B companies 10% of revenue or more per year. Eek!
|
|
|
|
|
|
Sales & marketing alignment will result in continual communication and feedback ultimately leading to better and more efficient performance.
|
|
|
|
|
|
Chances are 60-70% of marketing content will never be used by sales. Here are 5 ways that sales and marketing can work together to great engaging content!
|
|
|
|
|
|
It is no secret that the people in marketing and sales do not always see eye to eye. Sometimes just getting them on the same page is difficult! Nowhere is this challenge more visible than in the shadowy world of social media communication.
|
|
|
|
|
|
Account Based Marketing - unless marketing & sales work together across the buyer journey it’s likely to fail. What we need is Account Based Smarketing.
|
|
|
|
|
|
No matter how often your marketing and sales leaders meet, try to make changes, and open lines of communication between each team, it seems that sales and marketing are always at odds.
|
|
|
|
|
|
Did you see the encouraging data on social selling and the impact of high adoption rates on sales performance? If not, check it out here.
|
|
|
|
|
|
In a world where Sales and Marketing are not aligned, there are challenges ahead in bridging the gap so here are some ideas on how to start that journey.
|
|
|
|
|
|
Only 14 percent of B2B organizations have an aligned sales and marketing planning process, which inevitably results in problems during execution throughout the year.
|
|
|
|
|
|
Sales marketing alignment delivers many strategic and practical benefits. Here's a look at the direct positive impact it can have for your business.
|
|
|
|
|
|
Why is it that alignment between your sales and marketing departments doesn’t always yield the results you were hoping for? We look at some common problems as well as address solutions for them.
|
|
|
|
|
|
In a digital world, where buyers are more informed, the underlying concept that brings both sales and marketing together is content. Here's why.
|
|
|
|
|
|
The goal of the business is constantly increase the income. Alignment of sales and marketing functions is the key to sucess.
|
|
|
|
|