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Digital Inbound Marketing eBook

Inbound marketing has become an industry buzzword in recent years, particularly in B2B. It’s everywhere, and it’s used by everyone.

Businesses are embracing it because it can increase website traffic by 850% and completely overhaul the sales funnel.

There’s no denying it: digital inbound marketing is the way forward for a lot of businesses.

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But what is it? And how can it be used to a company’s advantage?

In this eBook we cover the fundamentals of digital inbound marketing as a concept, why it's important for modern marketers to embrace this transformation and the relationship between inbound marketing and content.

Here's what you'll learn:

  • What is inbound marketing?
  • Why is inbound marketing different to traditional marketing?
  • Why is inbound marketing important for modern marketers?
  • Structure of an inbound approach to marketing
  • How to build a content strategy

Related Resource:

Practical Workbook to Help You Activate Your Sales Teams

Practical activities and planning resources to help accelerate social media confidence within your sales team, fully utilise your LinkedIn Sales Navigator licenses and scale your program globally.

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Quote - Green Circle

As a data company, we needed our Social Selling pilot to be built on the foundations of data and insight. The training and workshops delivered by Tribal Impact changed the behaviours of our sales teams from search to building prospects and engagement opportunities. This has increased the individual sales pipeline by 33% compared to those that didn't attend the training.

Sally Jacobs, Head of Social Media

Commvault

 

 

Related Solution:

Learn how to deepen customer relationships by activating a buyer-centric culture

Strengthen trust, create demand and increase sales pipeline by giving your sales teams the digital skills needed to engage, connect and convert earlier in the buyer journey on LinkedIn

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SAP
Henkel
IBM
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Logicalis
Panasonic
Rentokil Initial
MillerKnoll
Hitachi
Sempre
ServiceNow
Informatica
Commvault
Capgemini
Stewarts
Ciena
Opentext
Paloalto
Rockwool
United VARs
Adviser Plus
Spirax Sarco