According to LinkedIn, 75% of B2B buyers said the winning vendor’s content had a significant impact on their buyer decisions. At a time when much of the purchase decision process is being researched and conducted online, buyers are turning to content to inform, educate and entertain. Adopting an inbound marketing approach is no longer a 'nice-to-have', in this world of self education it's a must.
We’ve developed a set of one-off inbound marketing campaigns specifically for IT & Technology channel partners who want fast-track their lead generation campaigns.
Each of the campaigns have been designed for different scenarios.
Turn your website into a lead generation engine with our quick-start digital marketing campaigns.
We offer Inbound Marketing Retainers for the IT & Technology Sector. By digitally enabling your sales team, automating your marketing processes and optimising your website you will create an ‘always on’ demand generation engine.
As a fast-growth technology partner within the IT industry, you have likely experienced business growth via traditional word-of-mouth. You now want to scale up your business growth and digital inbound marketing in the most cost-effective and measurable way.
Let us take the pulse of your digital marketing efforts with our Digital Marketing Health Check service - a comprehensive analysis of the practices, strategies and outcomes you have undertaken to establish your brand online.
Once the analysis is complete, our report offers insights into the status of your online visibility and includes actionable steps to help improve your online presence.
Activate your authentic brand voice and increase market influence via your expert employees.
Our Expert Content Marketing Workshop is best suited for content and campaign marketing professionals who want to shift the messaging of their campaigns to be more emotive, human and credible. Take your influencer marketing strategy further by identifying, nurturing and creating expert influencers from within your business.
Designed to help busy executives and subject experts demonstrate their knowledge, the Thought Leadership Blogging program helps build their professional reputation and networks.
At the beginning of the program, a dedicated Social Business Enabler will work with the executive/expert to really get to know their role, audience, aspirations and also what makes them tick. This ensures that any content created is authentic to them.