Social Business Exchange 2023

16th May, The Gherkin, London

Are you a B2B professional looking to elevate employee voices on social media?

Back by popular demand, our exclusive event is once again coming to London. Join us at the top (yes, the very top!) of the Gherkin to learn from best-in-class digital transformation leaders. Participate in deep dive sessions and learn practical insights on how to embed digital behaviours at scale.

This year we are partnering with Sociabble to deliver our biggest in-person event yet!

#SocBizExchange

This event is for forward-thinking B2B leaders wanting to:

Activate employees and leaders on social media
Scale their employee advocacy, social selling, leadership and subject matter expert efforts globally
Enhance their digital enablement programs with a targeted approach to training, tools and content
Learn from and network with peers facing similar challenges to yours

You'll get the opportunity to hear not only from those responsible for running the programs, but also the employees and leaders participating in them.

“I really enjoyed hearing from others sharing their challenges and how they overcame them. Great sessions and I'm keen to come next year!”

Feedback from our 2022 event

Speakers

Hear from a selection of industry experts in employee advocacy, social selling and employee branding. We have more speakers to be announced in the coming weeks, so watch this space!

Sarah Goodall
Tribal Impact

Laura Whitworth
Sociabble

Aileen Scriba
Henkel

Ignacio Lancuba de Caro
Generali

Nada Alkutbi
IBM

Rachel Burdus-Cook
Ericsson

Sarah Winter
Tribal Impact

Danielle Guzman
Mercer

Lee Welch
Microsoft

Peter Marshall
Ericsson

David Want
SSAB

Agenda

Join us for a full-day event with industry expert speakers in the morning and interactive deep dive sessions in the afternoon.

9:00 - 10:45: Morning Sessions

9:00 - 9:30: Arrival & Breakfast

Join us for breakfast coffee and networking

9:30 - 9:45: Welcome With Sarah Goodall From Tribal Impact

9:45 - 10:15: Keynote Speaker

Our keynote speaker will be revealed soon - watch this space!

10:15 - 10:45: Employee Activation With Aileen Scriba From Henkel

Aileen will cover how Henkel built and scaled their global employee advocacy program.

10:45 - 11:15: Coffee Break & Networking

Enjoy complimentary tea and coffee.
11:15 - 12:45: Midday Sessions

11:15 - 11:45: Sales Activation With Ignacio Lancuba de Caro From Generali

Ignacio will talk about how to turn agents into social media advisors and generate business.

11:45 - 12:15: Employees As Influencers With Nada Alkutbi From IBM

Nada will be sharing how to run employee influencers programs at scale.

12:15 - 12:45: Leadership Activation With Rachel Burdus-Cook From Ericsson

Rachel will present how Ericsson activated their leaders on social media.
12:45 - 13:45: Lunch

Complimentary Lunch

Enjoy a selection of food and drink. Vegan & gluten free options available. Please let us know if you have any allergies or specific requirements.
13:45 - 14:15: Panel Discussion
Panel Discussion: Hear from employees who've experienced digital activation programs
- Peter Marshall (Ericsson)
- David Want (SSAB)
- Lee Welch (Microsoft)
14:15 - 16:45: Afternoon Deep Dive

14:15 - 15:00: Community Engagement At Scale

Learn how to build a sustainable community of employee influencers.

15:00 - 15:15: Coffee Break & Networking

Enjoy complimentary tea and coffee.

15:15 - 16:00: Enablement At Scale

Plan how to build a scalable, global enablement program incl. training at the point of need, personalisation and localisation.

16:00 - 16:45: Measuring For Scale
Discover how to set up KPIs for your program, analyse results and make data-driven decisions.

9:00 - 9:30: Arrival & Breakfast

Join us for breakfast coffee and networking

9:30 - 9:45: Welcome With Sarah Goodall From Tribal Impact

9:45 - 10:15: Keynote Speaker

Our keynote speaker will be revealed soon - watch this space!

10:15 - 10:45: Employee Activation With Aileen Scriba From Henkel

Aileen will cover how Henkel built and scaled their global employee advocacy program.

10:45 - 11:15: Coffee Break & Networking

Enjoy complimentary tea and coffee.

11:15 - 11:45: Sales Activation With Ignacio Lancuba de Caro From Generali

Ignacio will talk about how to turn agents into social media advisors and generate business.

11:45 - 12:15: Employees As Influencers With Nada Alkutbi From IBM

Nada will be sharing how to run employee influencers programs at scale.

12:15 - 12:45: Leadership Activation With Rachel Burdus-Cook From Ericsson

Rachel will present how Ericsson activated their leaders on social media.

Complimentary Lunch

Enjoy a selection of food and drink. Vegan & gluten free options available. Please let us know if you have any allergies or specific requirements.

Panel Discussion: Hear from employees who've experienced digital activation programs

Peter Marshall (Ericsson)
David Want (SSAB)
Lee Welch (Microsoft)

14:15 - 15:00: Community Engagement At Scale

Learn how to build a sustainable community of employee influencers.

15:00 - 15:15: Coffee Break & Networking

Enjoy complimentary tea and coffee.

15:15 - 16:00: Enablement At Scale

Plan how to build a scalable, global enablement program incl. training at the point of need, personalisation and localisation.

16:00 - 16:45: Measuring For Scale

Discover how to set up KPIs for your program, analyse results and make data-driven decisions.

“The content was very relevant and the speakers were fab. I loved being able to connect with other attendees and carry on the conversation afterwards too.”

Feedback from our 2022 event

To register your interest, please complete the form.

Once you submit your details, a member of Tribal Impact or Sociabble with be in touch with further information.

Please be mindful that this is an invite-only, ticketed event with limited places. Maximum x2 per company.

Complimentary passes are available for qualified delegates.

While there’s no “one type” of attendee we look for, we'd like this event to be an opportunity for like-minded individuals to network and exchange ideas. We use the following as general guidelines for complimentary passes:

Company size: 3000+ employees
Seniority level: Senior Manager or above
Running or looking to run an employee social media activation program