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Our latest thoughts about the world of Social Business, Social Selling & Employee Advocacy

 

5 Social Business Fears that Communicators Need to Face

5 Social Business Fears that Communicators Need to Face

Let’s be honest: being a communicator and embracing social business effectively and organically is no easy feat. It’s a path riddled with...

4 Common Social Media Security Risks and How to Avoid Them

4 Common Social Media Security Risks and How to Avoid Them

According to a survey by Grant Thornton, 71% of executives said their company was concerned about possible risks posed by social media.

5 Essential Social Media Policy Dos and Don’ts to Keep You Out of Trouble

5 Essential Social Media Policy Dos and Don’ts to Keep You Out of Trouble

Encouraging your employees to be brand advocates helps improve your reputation, drives more enquiries and influences the decision-making process...

How to Activate Social Media in the Workplace [Infographic]

How to Activate Social Media in the Workplace [Infographic]

Despite the growing opinion that employee advocacy is a must-have when it comes to social selling, corporate are understandably nervous of the...

3 Employees That Got It Wrong on Social Media

3 Employees That Got It Wrong on Social Media

Everywhere you look, people are talking about social media and business. Brand advocacy, algorithms, reputation management: the relationship...

19 Reasons Why You Should Activate Your Employees on Social Media

19 Reasons Why You Should Activate Your Employees on Social Media

Social media is possibly the nation's favourite pastime so there's little surprise that activity is interspersed with working hours. Smartphones...

3 Ways Employees Can Unintentionally Cause a Social Media Crisis

3 Ways Employees Can Unintentionally Cause a Social Media Crisis

The number of smartphone owners is expected to reach 36% this year (Statista.com); when you consider this has grown from just 10% in 2011, it’s...

Time To Rethink Your Social Media Policy?

Time To Rethink Your Social Media Policy?

Do this, don’t do that – or perhaps just don’t do social media at all.

5 Reasons Why Training Employees To Use Social Media Is Good For Marketing

5 Reasons Why Training Employees To Use Social Media Is Good For Marketing

This week Hootsuitemade a pretty significant announcement confirming their move into the employee advocacy space with the launch of their new...

How To Build A Twitter List Of Your Employee Advocates

How To Build A Twitter List Of Your Employee Advocates

I've had a little fun this afternoon - well, it's Friday after all!  I'm trying to build one list of SAP employees on Twitter so that I can tune...

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