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Our latest thoughts about the world of Social Business, Social Selling & Employee Advocacy

 

6 Top Tips to Increase Brand Awareness with Employee Advocacy

6 Top Tips to Increase Brand Awareness with Employee Advocacy

The concept of marketing a business has always been evolutionary. Market trends, current affairs, communication styles, even channels are always...

Life @ Tribal: The 5 Things I Learnt at Passle’s Rainmaker 2018

Life @ Tribal: The 5 Things I Learnt at Passle’s Rainmaker 2018

When I raised my hand to attend Passle’s first ever event Rainmaker 2018, I’ll be honest in saying I didn’t know what I’d put myself up for. A...

11 LinkedIn Profile Tips & Tricks for B2B Sales Representatives

11 LinkedIn Profile Tips & Tricks for B2B Sales Representatives

What kind of impression is your LinkedIn profile making? LinkedIn is the best business platform to use to build your professional network, ...

What Facebook Algorithm Changes Mean for Employee Advocacy

What Facebook Algorithm Changes Mean for Employee Advocacy

Brands are now scrambling to find new organic methods to reach their audience after Facebook has announced that page posts may have zero reach in...

Why Content Is The Glue That Bonds Marketing With Sales

Why Content Is The Glue That Bonds Marketing With Sales

You probably don’t realise this, but adhesives are in your life...everywhere!  In your phone, in your car, in your computer, in your fridge, in...

Why Employee Advocacy is a Must Have for Brands Who Value Public Perception

Why Employee Advocacy is a Must Have for Brands Who Value Public Perception

Like happy customers, engaged employees have always been good for a brand. It’s well documented that they work harder and longer, recommend their...

3 Ways Employees Can Unintentionally Cause a Social Media Crisis

3 Ways Employees Can Unintentionally Cause a Social Media Crisis

The number of smartphone owners is expected to reach 36% this year (Statista.com); when you consider this has grown from just 10% in 2011, it’s...

5 Step Social Media Training Program For Employees

5 Step Social Media Training Program For Employees

You've been thinking about employee advocacy for some time.  Your company is ready.  Your employees are ready.  But how do you pull a social media...

Know Your Advocates. Focus Your Social Training

Know Your Advocates. Focus Your Social Training

Last Sunday saw the 36th London marathon take place and as an aspiring marathon runner (I’ve only ever managed a half marathon - a funny story if...

The Many Questions To Ask Before Investing In An Employee Advocacy Tool

The Many Questions To Ask Before Investing In An Employee Advocacy Tool

This is my third and final post in a series around employee advocacy tools.  The first addressed 19 employee advocacy tools worth checking out,...

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