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    Blog

    Our latest thoughts about the world of Social Business, Social Selling & Employee Advocacy

     

    Social Selling on LinkedIn: Sales Navigator Isn’t a Quick Fix. Here’s why and how to fix it

    Social Selling on LinkedIn: Sales Navigator Isn’t a Quick Fix. Here’s why and how to fix it

    We all know that there's no miracle fix in life, but like a lot of people I know I’m sometimes guilty of buying (or lusting after) a new tool, app 

    The 3 F’s Of Customer Experience: Fans Like Frictionless

    The 3 F’s Of Customer Experience: Fans Like Frictionless

    Law Firm Generates +33% Meetings & More Via Employee Advocacy

    Law Firm Generates +33% Meetings & More Via Employee Advocacy

    Continual improvement is a recurring theme for the marketing team at Stewarts, the UK’s largest litigation-only law firm. Their Senior Digital...

    LinkedIn Sales Navigator Benchmarks: What Does “Good” Really Look Like?

    LinkedIn Sales Navigator Benchmarks: What Does “Good” Really Look Like?

     

    How Commvault Achieved 61% More Pipeline Via Social Selling

    How Commvault Achieved 61% More Pipeline Via Social Selling

    Before COVID-19, Social Selling was becoming more widely adopted as a way of adjusting to the digitally savvy B2B buyer. Then the pandemic struck...

    How Employee Advocacy And Influencer Marketing Go Hand In Hand

    How Employee Advocacy And Influencer Marketing Go Hand In Hand

    Influencer marketing was described in Forbes as the 'next hottest thing in B2B marketing' back in 2019. But in the rush to connect with...

    How To Get Leadership Buy-In For Social Business Transformation

    How To Get Leadership Buy-In For Social Business Transformation

     

    Why A Pilot Is A Must-Do For Successful Social Business Transformation

    Why A Pilot Is A Must-Do For Successful Social Business Transformation

    The events of this year have accelerated the adoption of digital in all areas as many businesses look for new ways to connect with employees,...

    How To Choose The Best Partner For Social Business Transformation

    How To Choose The Best Partner For Social Business Transformation

    Many organisations are at the start of their journey from siloed social campaigns to a social-first business. An external partner can help you...

    Edyta Malesza-Malatrat: A Saleswoman In A Marketer’s Body

    Edyta Malesza-Malatrat: A Saleswoman In A Marketer’s Body

     

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