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Our latest thoughts about the world of Social Business, Social Selling & Employee Advocacy

 

How Vendors Can Help Channel Partners Embrace Digital Selling

How Vendors Can Help Channel Partners Embrace Digital Selling

Marketing and sales are rapidly playing catch up with digital transformation to ensure that their processes reflect the new buyer's digital...

Random Acts Of MDF:  Time To Modernise Channel Marketing?

Random Acts Of MDF:  Time To Modernise Channel Marketing?

Building a partner eco-system is undoubtedly an effective way to scale a business.  It increases market reach whilst at the same time creating...

Channel Partners Should Adopt Employee Advocacy Approach

Channel Partners Should Adopt Employee Advocacy Approach

Channel partners face some key challenges today as digital disruption transforms business processes, necessitating some fundamental changes in...

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