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Humanise your brand, one employee voice at a time

We help global B2B brands accelerate growth by activating their employees on social media at scale

 
Sony
SAP
Henkel
IBM
Siemens Healthineers
Logicalis
Panasonic
Rentokil Initial
MillerKnoll
Hitachi
Sempre
ServiceNow
Informatica
Commvault
Capgemini
Stewarts
Ciena
Opentext
Paloalto
Rockwool
United VARs
Adviser Plus
Spirax Sarco
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What We Do

We help activate all types of employees on social media to give you an advantage over your competitors and help your B2B organisation grow.

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Employee Activation

Scalable LinkedIn and Twitter training and coaching for employees

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Sales Activation

Practical LinkedIn Sales Navigator training and coaching for various sales functions

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Leadership Activation

Structured social media activation programs for senior executives

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Expert Activation

Managed social media activation support for internal subject matter experts.

 

What Our Clients Say

As a data company, we needed our Social Selling pilot to be built on the foundations of data and insight. The training and workshops delivered by Tribal Impact changed the behaviours of our sales teams from search to building prospects and engagement opportunities. This has increased the individual sales pipeline by 33% compared to those that didn't attend the training.”

Sally Jacobs, Head of Social Media

Commvault

Using a blend of external expertise from Tribal and then following it up with internal reinforcement, we were able to embed social selling as a key driver for the overall digital marketing and digital commerce strategy. We’ve been able to successfully scale the program from one team to multiple business units and the practices are now firmly embedded in our culture.”

Stefan Hauck, Head of Business and Industry Marketing

Panasonic

Tribal Impact’s employee advocacy expertise shone through from first meeting through to launch of a successful trial and then onwards into the preparation of a detailed business case. We trusted Tribal Impact’s approach and achieved excellent results faster than expected. Our training programme’s success and continued growth is because we have Tribal Impact on our team. We could not have wished for a better partner.

Andy Hooper, Senior Digital Marketing Manager

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Three Steps To Success

Our holistic approach to digital activation sets us apart. Success starts with a robust strategy to identify where best to implement our 1-2-1 coaching, group training and custom programs. We are not a one-size-fits-all business. We will help you activate your Leadership, Sales, Employees or Expert Influencers.

 

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Strategy

One-off engagement to set goals and KPI's, evaluate your maturity, benchmark your organisation and set out an implementation plan

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Enablement

We will enable you to activate your employees through digital programs tailored for Sales, Leadership, Employees and Experts.

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Impact

Quarterly insight reports to monitor and measure the impact of your programs. Build an investment case and scale your programs quickly.

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Start With A Strategy

Start working with us on a one-off engagement to create a strategy. Get a feel for what we are like to work with and we guarantee you’ll want to continue! Our strategy engagements include…

  • Research and benchmark the maturity of your organisation today.
  • Benchmark where you are within your competitive landscape and also against leading industries.
  • Set goals and KPI’s to enable you to measure impact and progress.
  • Map an implementation plan which you can implement yourselves or move onto Enablement or Impact Programs depending on where your organisation is at.

Our Solutions

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Sales Activation

Deepen customer relationships by activating a buyer-centric culture so you can

Sketch Circle - Orange White Tick - 1  Generate better-qualified conversations that convert faster
Sketch Circle - Orange White Tick - 1  Increase your average deal size and shorten the sales cycle
Sketch Circle - Orange White Tick - 1  Drive more value from your LinkedIn Sales Navigator Investment
Sketch Circle - Orange White Tick - 1  Embed healthy social selling habits into your existing sales processes
Sketch Circle - Orange White Tick - 1  Achieve more meetings and conversations without cold pitching

Explore Solution

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Leadership Activation

Build brand trust by activating your leaders online so you can

Sketch Circle - Orange White Tick - 1  Attract and retain better talent in a competitive talent market
Sketch Circle - Orange White Tick - 1  Build the transparency and trust at a senior level that stakeholders expert
Sketch Circle - Orange White Tick - 1  Accelerate product innovation by being more in touch with customer issues
Sketch Circle - Orange White Tick - 1  Strategically and clearly position your brand in the market

Explore Solution

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Employee Activation

Build an authentic employer brand through your employee voices online so you can

Sketch Circle - Orange White Tick - 1  Scale your brand reach into more online conversations and communities
Sketch Circle - Orange White Tick - 1  Showcase your culture through the voices of your employees
Sketch Circle - Orange White Tick - 1  Strengthen your employer brand powered by vocal brand ambassadors
Sketch Circle - Orange White Tick - 1  Reduce your reputational risk through digital and social media training
Sketch Circle - Orange White Tick - 1  Maintain a competitive advantage by moving first in your industry

Explore Solution

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Expert Activation

B2B influencer marketing that’s credible, authentic and cost-effective so you can

Sketch Circle - Orange White Tick - 1  Reach new audiences and increase brand awareness
Sketch Circle - Orange White Tick - 1  Fast-track perception change, collaborating with external influencers
Sketch Circle - Orange White Tick - 1  Move from ‘paid for’ collaborations to relationship-driven programs
Sketch Circle - Orange White Tick - 1  Increase share of voice around topics of importance to your business
Sketch Circle - Orange White Tick - 1  Humanise your brand with employee-generated content

Explore Solution

Sales Activation

Deepen customer relationships by activating a buyer-centric culture so you can

Sketch Circle - Orange White Tick - 1  Generate better-qualified conversations that convert faster
Sketch Circle - Orange White Tick - 1  Increase your average deal size and shorten the sales cycle
Sketch Circle - Orange White Tick - 1  Drive more value from your LinkedIn Sales Navigator Investment
Sketch Circle - Orange White Tick - 1  Embed healthy social selling habits into your existing sales processes
Sketch Circle - Orange White Tick - 1  Achieve more meetings and conversations without cold pitching

Explore Solution

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Leadership Activation Workbook

Download
Employee-Workbook-Mockup

Employee Activation Workbook

Download
Sales-Workbook-Mockup

Sales Activation Workbook

Download
Expert-Workbook-Mockup

Expert Activation Workbook

Download

Henkel Logo

 

How we helped activate senior Henkel leaders on social media

“Tribal Impact worked with us to develop bespoke training program for our executives. This enabled them with the knowledge of how to share and post authentically, as well as how this activity fits into their wider leadership and company brand strategy. With Tribal’s help we’ve been able to scale the program and this is currently being rolled out globally to great success.”
Aileen Scriba,
Digital Communications Manager 

Chat With Our Tribe

Want to know more about our solutions and how they can help you?  Get in touch and we’ll book a connect call to:

  • Understand more about your needs
  • Discuss your goals
  • Confirm whether this is the right program for you
  • Provide your full, tailored proposal
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Fill out the form or book a call directly on our calendar at a time that suits you here.